First off, we do not condone this. This is a television commercial for a fitness center in the Denver area. Obviously, “shock effect” is their main goal.
I am not wanting to talk bad about their style of motivation (it is probably effective for many people), but I can say that it is pretty much the opposite of Gyminee’s motivational philosophy. Gyminee fosters a platform for positive encouragement. One of the big goals of being healthy is to feel better about yourself. Positive encouragement (as opposed to Anti-Gym’s negative encouragement) makes it much easier to reach that goal.
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